EnjoyLED

Metaverse quickly "out of the circle"! Which lighting companies are taking the lead?

In 2021, at the "Facebook Connect 2021" augmented reality and virtual reality conference, Facebook CEO Zuckerberg officially announced that the company's name will be changed to Meta (this is the prefix of the metaverse "MetaVerse", which means all things, no not connected).

What is the Metaverse?

According to existing explanations, the Metaverse refers to a virtual world that is linked and created by means of technology, mapped and interacted with the real world, and a digital living space with a new social system

In fact, the concept of "metaverse" was first born in the novel "Avalanche" by American science fiction writer Neil Stephenson. In it, the metaverse refers to the computer-generated virtual world. In the movie "Ready Player One" released in 2018, it intuitively showed the audience the realization form of entering the metaverse by wearing a VR headset.

On the one hand, science fiction and movies give people the imagination of the virtual world; on the other hand, the development and iteration of Internet technologies such as 5G, AR, VR, AI, etc. have become the real reason to promote the "metaverse" out of the circle; third, new In this era, the pursuit of immersive, personalized, interactive and other consumer experiences by young consumer groups has contributed to the development of Metaverse.

Many lighting companies actively enter the Metaverse

据《元宇宙通证》所描述，区块链、物联网、网络及运算、人工智能、电子游戏技术、交互技术（包括VR虚拟现实、AR增强现实、MR混合现实等）分别为元宇宙的“六大支撑技术”
其中，作为元宇宙主要硬件入口，VR/AR头显设备发展前途广阔。据TrendForce集邦咨询预估，2022年全球VR/AR装置出货量将达1,202万台，年成长率达26.4%。但与此同时，为实现更真实的交互体验，产品对屏幕的分辨率、刷新率等指标要求也更高，需要进一步研发更具竞争力的显示屏技术
因而，在照明行业内，兆驰股份、奥拓电子、太龙股份、利亚德、洲明科技、证通电子、ST联建等不少LED显示企业积极通过研发创新通信领域和IoT领域的相关技术产品，着力打通5G网络和智能终端设备的链接，助推VR、AR等元宇宙相关产业发展。

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Lighting business layout (incomplete statistics)

01 Zhaochi shares:

The company has related products in the communication field and IoT field, and has opened up the link between 5G network and smart terminal equipment. LED displays or smart TVs can be used as supporting products for related products, which is conducive to the rapid development of Metaverse related industries such as VR/AR.

02 Aoyou Tech:

The Metaverse is a relatively wide-ranging concept that integrates multiple technologies. At present, the company has carried out research and projects in blockchain applications, naked-eye 3D, XR film and television shooting, ultra-high-definition immersive venues and other technologies. At the beginning of 2021, the company established a subsidiary Enjoy LED, which is committed to providing customers with professional naked-eye 3D, creative visual presentation and interactive applications and other content products and services.

At the same time, upstream core companies such as Jufei Optoelectronics, Huacan Optoelectronics, Nationstar Optoelectronics, and Ruifeng Optoelectronics, which focus on the R&D and application of MiniLED, MicroLED and other chips, as indispensable core components to enter the Metaverse, have also become supporters of the Metaverse industry. important player in development.

Nationstar Optoelectronics: Metaverse is mainly based on the concept of simulating the real world proposed by VR and AR. The use of Mini LED backlight can make the display screen have high brightness, high contrast, high-definition, delicate and realistic display effect. At present, the company has relevant technical reserves.

Jufei Optoelectronics: The company's Mini/MicroLED chips can be used in VR/AR products, and the company continues to pay attention to the frontier developments in the industry.

Ruifeng Optoelectronics: The company's MiniLED technology has been applied to the VR field, and related products are being developed.

Regarding the development prospects of the Metaverse, there are different opinions in the industry, and the praise and criticism are mixed. However, it is undeniable that with the help of various capitalists and the market's pursuit of immersive, virtual, interactive and other consumer experiences, the Metaverse has become one of the hotter development areas at present, and has shown strong development momentum. .

However, the development of any new thing needs to go through the process of breaking the old and establishing the new, and impacting the reconstruction. Today, the metaverse industry is still in its infancy, and its underlying architecture, core technologies, and hardware conditions are not yet fully mature, and there is still a long way to go before it can be truly commercialized.

In the future, the development of this emerging field will not only cultivate and innovate in many aspects such as technology, products, and markets, but also need to follow up and improve the construction of laws and regulations, as well as relevant supervision and management mechanisms.

In your opinion, at present, can the spark of the "metaverse" form a "striking prairie" in the lighting industry? Welcome to leave your valuable comments in the comment section below~